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What is Shea Butter? Shea butter is an ivory colored natural fat extracted from seed of the Karite Nut tree, also called the Mangifolia tree, found in the semi-arid savannahs of West and Central Africa. This tree begins to bear fruit after about 15 years, and can take up to 30 years to bear a quality crop of nuts with a high content of irremovable fatty acid. It is this irremovable fatty acid that gives Shea Butter its unique healing properties and makes it far superior to cocoa butter and other vegetable butters. How is Shea butter extracted? After Shea tree nuts are collected, they are then sun-dried and shelled by hand with a stone like device. The kernels are cold-pressed and pounded; otherwise they are brought to an electric grinding mill. This leaves the nuts as a fine paste. Water is added to dissolve the fat, while the mixture is being whipped. By now, cool water is sprinkled over the whipped paste, causing the separated fat to harden. This procedure repeats until a white extract is formed to be drained, boiled, filtered and left to sit in the sun to cure. Who should use Shea butter? Everyone should use Shea butter. Why? Shea butter is one of the richest sources in satiric acid and the beneficial dietary fat. Tests have proven that Shea butter is an effective natural moisturizer with remarkable healing, restoring, anti aging properties and more. Shea butter comes in many forms and keeps your skin firm and yet soft, leaving you looking youthful. Shea butter is one of them most versatile, and safe moisturizers on the market today. The Shea Difference The phenomenal success of Shea Natural started with a spur-of-the-moment adventure. Upset about his mother's disapproval of his fiancee, Jaime Debbah impulsively decided that he needed a change from his everyday Brooklyn, New York surroundings. He didn't just get out of the city, though - he got out of the country, ultimately ending up in Africa. Jaime encountered many amazing products while he was there; positive that he'd find a market for them back home, he began selling those products at J & S Imports, his retail shop in midtown Manhattan. Today, Jaime's line of skin care products still boasts the all-natural, unrefined ingredients that it always has. It stands out even more from competing products by never including ingredients like glycols, sulfates, petroleums, parabens, preservatives or animal byproducts. Furthermore, these exceptional products are never tested on animals. Its ingredients are fairly traded and sustainably produced, so people can feel good about buying them. Many of them come from indigenous African farmers and women-run co-ops who are paid above-market prices. From its humble beginnings during an impulsive trip to Africa, Shea Natural has become a truly world-class company. |
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